Back Office Magazine #5 – The Next Dimension

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Back Office is a response to the fact that, despite the growing number of French publications and publishing houses devoted to graphic design, there is very little research being done directly on the effects of digital technology. While, in English, one finds numerous publications on established fields such as the history of computer science, the philosophy of digital technology, media archaeology, and software studies, this is not the case in French.

“The Next Dimension” investigates the contemporary appropriation of 3-D technologies by graphic designers. The first computer-assisted design software was developed in the 1980s, and flourished in the fields of cinema (VFX) and video games. Today they are more accessible than ever, due in part to their increased processing capacities, the wide-spread use of free, open-source software such as Blender (1994), and the advent of “real-time” creative environments like the game engines Unreal Engine (1998) and Unity (2005). In what ways can we explore and lend perspective to these techniques in the wider context of the history of graphic design?

With contribution by: Kévin Bray, Emmanuel Debien, Kévin Donnot, Élise Gay, Jean-Michel Géridan, Anthony Masure, Nolwenn Maudet, Tereza Ruller (The Rodina) and Julie Woletz

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